Small-business CRM
CapsuleVetteroo Our Pick review
Small businesses that want a tidy, simple CRM without a learning curve.
We check it out so you don’t have to.
Disclosure: Some links on this page are affiliate links. If you buy through them, we may earn a commission at no extra cost to you. We only recommend things we believe are useful. Read our full disclosure.
- What it is
- Simple CRM for small businesses
- Best for
- Simple, tidy contact management
- Price
- Free; Starter US$18/user/mo, checked October 28, 2026
- Prices checked
- October 28, 2026
We researched Capsule's official pricing, plan terms, product pages, help documentation and Trustpilot profile. We haven't used Capsule ourselves, so this is a research-based review, not a hands-on test.
Who it’s best for
- Small businesses that want a simple CRM.
- Teams that track contacts, deals and projects together.
- Xero users who want an accounting link.
Who should skip it
- Probably not the best fit if you need a big free plan and many built-in apps, where Zoho CRM goes wider.
How it works day to day
This part draws on Capsule’s own product pages, help center and documentation, read October 28, 2026 (listed under Sources). We haven’t used Capsule ourselves.
Day to day, you log calls and emails against contacts, move opportunities through your pipeline and check tasks.
Key features in use
- Contacts and sales pipelines.
- Email sync and templates.
- Projects.
- AI contact enrichment and email assist.
- Sales reporting.
Setup and learning curve
You start the trial, import contacts and set up your pipeline.
Integrations
Direct integrations with tools like Xero and Zendesk.
Support
Capsule offers support and a help center.
Real-world use cases
- A consultancy tracks leads and projects.
- A small wholesaler logs customer emails.
- A two-person team runs its pipeline free.
What it costs
Prices checked October 28, 2026, from Capsule’s own pricing page unless noted. Prices change often, so check the official page before you buy.
- Free: up to 2 users and 250 contacts, 1 sales pipeline.
- Starter: US$18 per user a month.
- Growth: US$36 per user a month.
- Advanced: US$54 per user a month.
- Prices as shown on Capsule's pricing page for US and international customers. 14-day free trial, no card required.
What we like
- Easy to learn.
- Free plan for 2 users.
- 14-day trial with no card.
- Trustpilot showed 4.5 out of 5 from about 68 reviews as of October 28, 2026.
What to watch for
- The free plan caps you at 250 contacts.
- Multiple pipelines and advanced reporting need Growth or higher.
- Fewer built-in sales tools than bigger CRMs.
The fine print
- Prices are per user, so they grow with your team.
- Contact limits rise by plan.
- An account manager is offered on Advanced for teams of 5 or more.
The main alternative: Zoho CRM Reviewed by Vetteroo
Zoho CRM is a broad CRM with a free tier and many connected Zoho apps.
What it costs: Free plan; Standard $14/user/mo billed annually, checked October 26, 2026
Pick CapsuleVetteroo Our Pick if you…
- want an easy CRM.
- are a small team.
- use Xero or Zendesk.
Pick Zoho CRMReviewed by Vetteroo if you…
- want many connected apps.
- need deep customization.
Our take
Capsule is a simple, well-liked CRM that small teams can learn quickly, with a free plan and a no-card trial. Larger teams that want more apps should compare Zoho CRM.
Side by side
| Company | Best for | Starting price | Trial / refund |
|---|---|---|---|
| Capsule Vetteroo Our Pick | Simple, tidy contact management | Free; Starter US$18/user/mo, checked October 28, 2026 | 14-day trial |
| Zoho CRM Reviewed by Vetteroo | Low price, deep customization | Free plan; Standard $14/user/mo billed annually, checked October 26, 2026 | Free trial |
From our company records. Check the official pages for current prices.
What we checked
- Capsule's pricing page and plan terms, read October 28, 2026
- Capsule's Trustpilot profile, read October 28, 2026
- Zoho CRM's details: from our existing company record and review, not re-checked on October 28, 2026
- The other official pages listed under Sources (links checked October 28, 2026)
Sources
How we review
We read the company's own terms, test the sign-up or booking steps where we can, and compare it with alternatives. A commission never changes what we write. Read our disclosure.
Disclosure: Some links on this page are affiliate links. If you buy through them, we may earn a commission at no extra cost to you. We only recommend things we believe are useful. Read our full disclosure.