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Official Review: PersonizelyChecked by Vetteroo

See Personizely’s current priceSee price

Affiliate link; we may earn a commission. How we get paid

What it is

A/B testing, website personalization and popup widgets for online stores, with one-click install for Shopify, Wix and WordPress

How it works

Install the app, set up a popup or a test (for example two prices or two themes), choose who sees it, and check results in the dashboard.

Seen on Personizely’s own product pages, help center and documentation, read November 1, 2026 (listed under Sources). We haven’t used Personizely ourselves.

Key features

  • A/B and split URL tests
  • Shopify theme, price and shipping tests
  • Popups and bars
  • Personalization rules
  • Advanced targeting

Setup & learning curve

One-click install on Shopify, Wix and WordPress, or add a script to any site.

Integrations

Shopify, Wix, WordPress and common email marketing tools.

Support

Email and chat support; priority support on Premium.

Real-world use cases

  • Testing a free-shipping threshold
  • Exit-intent discount popups
  • Testing a new store theme

What it costs

Essential $39/mo (up to 10,000 visitors), checked November 1, 2026

Prices checked November 1, 2026, from Personizely’s own pricing page unless noted. Prices change often, so check the official page before you buy.

  • Essential: $39 a month for up to 10,000 visitors: URL split and Shopify theme testing, unlimited widgets, integrations, 2 websites.
  • Premium: $59 a month: adds content, price and shipping testing, personalization, advanced targeting, 10 websites and priority support.
  • Yearly billing takes 20% off. Higher visitor counts cost more (official site, checked November 1, 2026).

What we like

  • Much cheaper than enterprise A/B testing tools.
  • Price and shipping tests for Shopify stores on Premium.
  • Unlimited widgets on every plan.
  • 14-day free trial with no card.

What to watch out for

  • Price, content and shipping testing need the Premium plan.
  • Prices rise with visitor counts.
  • Smaller company and community than the big testing platforms.

The fine print

  • Plans renew automatically; yearly billing is 20% cheaper.
  • Visitor limits are monthly.
  • Prices are in USD; taxes can change the final charge.
  • Legitimacy signals we found: published pricing and terms, a helpdesk, changelog, servers in the EU, and listings in the Shopify, Wix and WordPress app stores.

Who it’s best for

Small online stores that want A/B tests and popups.

  • Shopify store owners who want to test themes, prices or shipping offers.
  • Small stores that want popups, bars and personalized offers without a developer.

Who should skip it

  • Not ideal for big sites that need enterprise testing and dedicated support.

The main alternative

Convert Checked by Vetteroo

What it costs: From $299/mo

Read our Convert review.

Pick Personizely if you…

  • run a small or mid-sized online store.
  • want popups and personalization in the same tool.
  • want to test prices or shipping on Shopify.

Pick Convert if you…

  • run many tests on a large site.
  • need advanced stats and enterprise support.

Our take

Personizely is a good-value way for small stores to start A/B testing and personalization, with popups included.

Side by side

CompanyBest forStarting priceTrial / refund
Personizely Checked by VetterooSmall online stores that want A/B tests and popupsEssential $39/mo (up to 10,000 visitors)
See price (affiliate link)
14-day free trial, no card
Convert Checked by VetterooTeams running A/B testsFrom $299/moFree trial

Prices can change often. Check official pages for current prices.

What we checked

  • Personizely's pricing, product pages and terms, read November 1, 2026
  • Trustpilot, searched November 1, 2026 (no usable score for Personizely)
  • Convert's details: from our published review and its official pages, November 1, 2026
  • The other official and outside pages listed under Sources (links checked November 1, 2026)

How we researched

We researched Personizely's official pricing, terms, product pages, help pages and outside reviews. We haven't used Personizely ourselves, so this is a research-based review, not a hands-on test.

Affiliate link. We may earn a commission at no extra cost to you. How we get paid

How we review

We read the company's own terms, test the sign-up or booking steps where we can, and compare it with alternatives. A commission never changes what we write. Read our disclosure.