Review

Sellfy Reviewed by Vetteroo review

Creators selling ebooks, courses, music, presets or templates.

We check it out so you don’t have to.

Disclosure: Some links on this page are affiliate links. If you buy through them, we may earn a commission at no extra cost to you. We only recommend things we believe are useful. Read our full disclosure.

What it is
Online store builder for creators selling digital products, subscriptions and merch
Best for
Creators selling digital downloads, subscriptions or print-on-demand merch
Price
Starter $22/mo billed yearly ($29 monthly), checked October 29, 2026
Prices checked
October 29, 2026

We researched Sellfy's official pricing, terms, product pages, help pages and outside reviews. We haven't used Sellfy ourselves, so this is a research-based review, not a hands-on test.

Who it’s best for

  • Creators selling ebooks, courses, music, presets or templates.
  • Creators who want print-on-demand merch without inventory.
  • People who want a simple store, not a full ecommerce platform.

Who should skip it

  • Probably not the best fit for large physical-product stores.

How it works day to day

This part draws on Sellfy’s own product pages, help center and documentation, read October 29, 2026 (listed under Sources). We haven’t used Sellfy ourselves.

You upload a product or design merch, set a price, and share your store or embed buy buttons; Sellfy delivers files and handles checkout.

Key features in use

  • Digital product delivery
  • Subscriptions
  • Print-on-demand merch
  • Email marketing
  • Discount codes and upsells

Setup and learning curve

Start the trial, connect Stripe or PayPal and add products.

Integrations

Stripe, PayPal, and embeds for other sites.

Support

Email and help center.

Real-world use cases

  • Ebook sales
  • Digital art and templates
  • Music sales
  • Creator merch

What it costs

Prices checked October 29, 2026, from Sellfy’s own pricing page unless noted. Prices change often, so check the official page before you buy.

  • Starter $29, Business $79 and Premium $159 a month billed monthly; $22, $59 and $119 a month billed yearly.
  • No transaction fees from Sellfy on any plan (payment processor fees still apply).
  • Plans differ in yearly sales limits and features such as cart abandonment and upsells.
  • Free trial (official pricing page, checked October 29, 2026).

What we like

  • 0% Sellfy transaction fees on every plan.
  • Digital products, subscriptions and print-on-demand in one store.
  • Trustpilot showed 4.2 out of 5 from about 68 reviews as of October 29, 2026.
  • Free trial.

What to watch for

  • About 15% of Trustpilot reviews were 1-star.
  • Yearly sales caps can push you to a higher plan.
  • Fewer design options than Shopify.

The fine print

  • Stripe or PayPal fees still apply.
  • Lower prices need yearly billing.
  • Check the yearly sales limit on your plan.

The main alternative: Payhip Reviewed by Vetteroo

It is popular for ebooks and courses.

What it costs: Free plus 5% per sale; Plus $29/mo, checked October 26, 2026

Read our full Payhip review

Pick Sellfy Reviewed by Vetteroo if you…

  • sell digital products.
  • want no platform transaction fees.
  • want merch without inventory.

Pick Payhip Reviewed by Vetteroo if you…

  • want to start free.
  • sell only a little each month.
  • mainly sell ebooks and courses.

Our take

Sellfy is a simple, fee-free store for creators selling digital goods, subscriptions and merch, with a free trial and a decent Trustpilot score. Sales caps and limited design can matter as you grow. Compare Payhip to start free.

Side by side

CompanyBest forStarting priceTrial / refund
Sellfy Reviewed by VetterooCreators selling digital downloads, subscriptions or print-on-demand merchStarter $22/mo billed yearly ($29 monthly), checked October 29, 2026Free trial
Payhip Reviewed by VetterooCreators selling digital downloads, courses or membershipsFree plus 5% per sale; Plus $29/mo, checked October 26, 2026Free plan; cancel anytime

From our company records. Check the official pages for current prices.

What we checked

  • Sellfy's pricing page and terms, read October 29, 2026
  • Sellfy's Trustpilot profile, read October 29, 2026
  • Payhip's details: from its own published review (prices checked on the date shown there)
  • The other official pages listed under Sources (links checked October 29, 2026)

Sources

Visit Sellfy’s official site

How we review

We read the company's own terms, test the sign-up or booking steps where we can, and compare it with alternatives. A commission never changes what we write. Read our disclosure.

Disclosure: Some links on this page are affiliate links. If you buy through them, we may earn a commission at no extra cost to you. We only recommend things we believe are useful. Read our full disclosure.