SE Ranking Review

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What it is: SEO platform
Best for: Agencies and small businesses on a budget
Price: $129/mo, or $103.20/mo billed yearly (Core), checked October 26, 2026
Prices checked: October 26, 2026

We researched SE Ranking's official pricing, plan terms, product pages and help documentation. We haven't used SE Ranking ourselves, so this is a research-based review, not a hands-on test.

Who it’s best for

Marketing teams and agencies that want rank tracking and audits.
Teams tracking visibility in AI answers.
Agencies wanting white-label reports.
Solo users with a single small site may find Core more than they need.

How it works day to day

This part draws on SE Ranking’s own product pages, help center and documentation, read October 26, 2026 (listed under Sources). We haven’t used SE Ranking ourselves.

You set up a project for each site, add the keywords you care about, and SE Ranking checks positions every day across the top 100 results on Google, Bing and YouTube, on desktop and mobile. It also tracks how your site shows up in AI answers such as Google AI Overviews and ChatGPT. Between rank checks you run site audits, research keywords and competitors, and review backlinks.

Key features in use

Rank tracking.
AI visibility tracking.
Website audit.
Keyword research.
Backlink analysis.

Setup and learning curve

Start the 14-day trial without a card, add a project for your domain, enter keywords and competitors, and connect Google Analytics and Search Console. SE Ranking offers free migration with an annual subscription.

Integrations

Data Studio, Matomo, Google Analytics and Search Console integrations.

Support

We didn't confirm support channels on the pages we read, so check SE Ranking's site if live help matters to you.

Real-world use cases

An agency tracks client keywords.
A business monitors AI Overviews.
A marketer fixes audit issues.

What it costs

Prices checked October 26, 2026, from SE Ranking’s own pricing page unless noted. Prices change often, so check the official page before you buy.

Core: $129 a month, or $103.20 a month billed yearly. 10 projects, 1 manager seat, 2k keywords and 100 AI prompts tracked daily.
Growth: $279 a month, or $223.20 a month billed yearly. 30 projects, 3 manager seats, 5k keywords.
Add-ons: Agency Pack $69 a month (annual only), AI Search $89 a month ($71.20 yearly), API $45 a month.
Yearly billing saves 20%. 14-day free trial, no card.

What we like

Daily rank tracking on Google, Bing and YouTube.
AI visibility tracking (AI Overviews, ChatGPT).
Keyword, competitor and backlink research.
Website audits.
14-day free trial, no card.

What to watch for

Keyword limits by plan.
Add-ons for agency and AI.
Many tools to learn.
API is extra.

The fine print

Yearly billing for lower prices.
Some add-ons are annual only.

The main alternative: Semrush

What it costs: $117.33/mo yearly or $139 monthly (Pro), checked October 25, 2026

Read our full Semrush review · SE Ranking vs Semrush

Pick SE Ranking if you…

need rank tracking and audits.
track AI visibility.

Pick Semrush if you…

want the biggest database.
need marketing tools too.

Our take

SE Ranking offers rank tracking, audits and AI visibility at a lower cost than some rivals. Compare Semrush for broader data.

Side by side

Company	Best for	Starting price	Trial / refund
SE Ranking	Agencies and small businesses on a budget	$129/mo, or $103.20/mo billed yearly (Core), checked October 26, 2026	14-day trial (paid plans non-refundable)
Semrush	All-in-one SEO and marketing research	$117.33/mo yearly or $139 monthly (Pro), checked October 25, 2026	Free trial

From our company records. Check the official pages for current prices.

What we checked

SE Ranking's pricing page and plan terms, read October 26, 2026
Semrush's details: from our SEO tools guide and our published Semrush review
SE Ranking's feature pages, help-center articles and integration pages, read October 26, 2026

Sources

Visit SE Ranking’s official site

How we review

We read the company's own terms, test the sign-up or booking steps where we can, and compare it with alternatives. A commission never changes what we write. Read our disclosure.