Side by side · Website builders
Website Builders Compared: Prices and Plans Side by Side
Every price from each company’s own pricing page, with the date we checked it.
We check it out so you don’t have to.
How we researched this page: we read each company’s own pricing pages and terms, independent tests, and customer reviews. We did not use these products ourselves. Prices change often, so each one shows the date we checked it.
Website builders all promise a site in an afternoon. The real differences are what the cheapest plan leaves out, what it costs to sell online, and whether you can try it free. This page lines up the website builders we have reviewed, plus two WordPress page builders for people who already have hosting.
Quick comparison
| Company | Free plan or trial | Cheapest paid plan | To sell online | Refund / trial terms |
|---|---|---|---|---|
| Framer Reviewed by Vetteroo | Free plan on a Framer subdomain | Basic $10/mo billed yearly (October 29, 2026) | Not covered in our check | Free plan |
| Format Reviewed by Vetteroo | 14-day free trial, no card | Basic $10/mo billed annually ($14 monthly) (October 29, 2026) | Pro (15-product store): $12/mo billed annually, a promo as of October 29, 2026; regular price $17/mo billed annually | No refund of the current period when you cancel |
| Webflow Vetteroo Our Pick | Free Starter site to build and test | Basic $15/mo billed yearly (October 29, 2026) | Ecommerce Standard $29/mo billed yearly | Free Starter site |
| Wix Vetteroo Our Pick | Free plan with Wix branding | Light $17/mo on a yearly plan (October 29, 2026) | Core $29/mo on a yearly plan (accepts payments) | 14-day money-back guarantee |
| Squarespace Reviewed by Vetteroo | 14-day free trial, no card | Basic $19/mo billed annually ($25 monthly), 2% store fee (October 29, 2026) | Basic sells with a 2% fee; Core $29/mo billed annually has 0% store fee | 14-day free trial |
| Pagecloud Reviewed by Vetteroo | Free to create during its beta | Launch $22/mo billed yearly ($26 monthly) (October 29, 2026) | Not covered in our check | Yearly plans include a free domain (up to $20) and 1 year of Google Workspace for 1 user |
Prices are in US dollars before tax, as shown on each company’s own pricing page on the date listed. Free domains on yearly plans are usually for the first year only.
Already on WordPress? Page builders
These add a drag-and-drop editor to a WordPress site. You still pay for hosting separately; see our managed WordPress hosting page.
| Company | Free version | Cheapest paid plan | Sites covered | Refund |
|---|---|---|---|---|
| Divi (Elegant Themes) Vetteroo Our Pick | No | $89 a year, or $249 one time for Lifetime (October 29, 2026) | Unlimited sites | 30-day money-back guarantee |
| Beaver Builder Reviewed by Vetteroo | Yes: Lite on WordPress.org | Starter $89 a year (October 29, 2026) | 1 site on Starter; 3 on Plus ($179 a year) | 30-day money-back guarantee |
Which ones to look at
- Start free: Wix and Framer have free plans; Webflow lets you build a free Starter site before paying.
- Cheapest paid plan: Framer and Format, both $10/mo billed yearly.
- Photographers and artists: Format, built for portfolios and client galleries.
- Selling online: Squarespace Core ($29/mo billed annually, 0% store fee) or Wix Core ($29/mo, accepts payments), on the dates we checked.
- Full design control: Webflow or Framer.
Official sites
Framer Reviewed by Vetteroo
Format Reviewed by Vetteroo
Webflow Vetteroo Our Pick
Wix Vetteroo Our Pick
Squarespace Reviewed by Vetteroo
Visit Squarespace’s official site
Pagecloud Reviewed by Vetteroo
Visit Pagecloud’s official site
Divi (Elegant Themes) Vetteroo Our Pick
Visit Divi (Elegant Themes)’s official site
Beaver Builder Reviewed by Vetteroo
Visit Beaver Builder’s official site
Head-to-head pages
Who each one fits and the honest downsides: Best Online Store Builders.
Sources
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